United Way of Greater Cleveland
Community Investment Strategy
In September 2007, the United Way of Greater Cleveland Board of Directors voted to adopt a
new community investment strategy proposed by the Community Investment Division led by Sandra
Pianalto and the Community Investment Committee led by Steven Borstein. Approval of this motion
put into action strategies that will change and strengthen the investment process that United Way
has historically practiced in Cuyahoga County. Although United Way's allocation process has been
sound and volunteer-driven, our community has changed, and the funding strategies need to change
to meet the current needs of our residents.
The new investment strategies are based on the Core Services Planning Project, a three-year body
of research that identifies our community's health and human service needs. This project was
undertaken with the support of the Board of Cuyahoga County Commissioners, the Mt. Sinai Healthcare
Foundation and St. Luke's Foundation. The results are an in-depth analysis of 80 core community
services and 21 health and human service consumer groups.
The core service and consumer reports provided the basis for United Way volunteers to determine
which core services for which consumer groups at which stage of intervention would result in the
most strategic approach to funding.
The new investment strategy looks holistically at service alignment for consumers of services.
It takes into consideration other public and private funding, and seeks to complement, rather
than duplicate, what is being financed by others.
The next step is to determine providers for the identified services through an RFP process
that will determine United Way investments for fiscal year 2009 (June 30, 2008 through July 1, 2009).
The goals of changing investment strategies are to:
- Make more efficient use of available resources (both volunteer time and contributions)
-
Ultimately improve the lives of Greater Clevelanders by providing a more efficient and effective
"safety net" of services
- Provide a context for addressing emerging community issues
- Establish expectations for measurable outcomes
- Increase opportunities for collaborations and partnerships with the public and private sectors